At Burtininkas, innovation takes the lead, symbolized by the sleek and minimalist whale-inspired logo that embodies strength, precision, and fluidity. Tasked with designing a futuristic website for this visionary Web3 solutions provider, we crafted a digital presence that reflects their technological prowess and forward-thinking ethos. Anchored by their iconic logo, the new design integrates advanced interactivity and a storytelling approach to highlight their expertise and inspire confidence among clients.
UX Design
UI Design
Research
Website Design
Industry
E-commerce Website
Tools we used
Project Completion
2024
The "Be A Whale" project is a comprehensive redesign of the homepage and services for Burtininkas, a company specializing in Web3 project solutions. The goal was to create a futuristic, visually engaging website that effectively highlights the client's expertise in Web3 development while resonating with their brand's tech-focused vision.
Industry
E-commerce WebsiteWhat we did
User ResearchVisual StrategyUI UX DesigningPlatform
E-commerceThe original website lacked depth in storytelling and engaging visuals. It needed a more dynamic and interactive presentation to reflect Burtininkas' innovative approach. Additionally, the services and success stories were not detailed enough, missing opportunities to showcase the client’s strengths and completed projects.
A modern and engaging website was developed with an interactive hero section featuring a robotic arm, reflecting the client's technological identity. Key sections like services, case studies, and client testimonials were restructured for better storytelling and user engagement. The design emphasized interactivity, clarity, and user-centric navigation.
The client envisioned a futuristic theme centered around a robotic arm and blueprints, representing precision and innovation. They wanted a website that would inspire confidence in their technical expertise while offering a clear and structured layout for their services.
The app’s user journey prioritizes simplicity and efficiency. Users start by uploading or typing their script directly into the app. Next, they select a celebrity voice from the extensive library and customize features like tone, speed, and pitch to match their needs. A preview option allows users to listen to the generated voiceover and make adjustments if necessary.
The logo for Burtininkas is a modern and elegant representation of a whale, encapsulated within a minimalistic triangular shape. The whale symbolizes strength, depth, and fluidity, aligning perfectly with the brand's ethos of innovation and reliability. The sleek design reflects the cutting-edge technology and streamlined solutions Burtininkas offers to its clients, making it a powerful visual identity for a forward-thinking Web3 solutions provider.
The Space Grotesk font family was used throughout the website to reinforce the tech-oriented aesthetic while maintaining readability.
The Burtininkas website features a sleek color palette of black (#000000) for professionalism, vibrant blue (#6198FF) for trust and innovation, and white (#ffffff) for clarity. Together, these colors create a modern and engaging visual identity that reflects the brand's forward-thinking ethos.
The wireframe focused on a balanced layout, prioritizing user navigation and content accessibility. The header included a prominent call-to-action, while the hero section featured the robotic arm. Services were arranged in easily digestible blocks, and the case studies followed a visually appealing storytelling format.
