The SoulCraft bag collection fuses tribal artistry and fine art sensibilities into bold, wearable statements. With dynamic patterns, ethnic motifs, and artisanal detail, each bag reflects a blend of tradition and contemporary vision. The range spans structured elegance to relaxed utility, allowing users to shift seamlessly between upscale and everyday use. The design ethos celebrates culture and creativity, transforming functional accessories into storytelling canvases that speak of identity, heritage, and unapologetic self-expression.
Bag Design
Graphic Design
Industry
Arts, Culture & Entertainment
Tools we used
Project Completion
2025
Key Market
Global
Fyrst Health is a forward-thinking healthcare brand that prioritizes accessibility, simplicity, and patient-first services. Designed for a new era of digital healthcare, it aims to streamline medical services, making healthcare more approachable and efficient. The brand stands out with its emphasis on trust, well-being, and innovation. The logo reflects this ethos, balancing professionalism with a human touch. By integrating technology with compassionate care, Fyrst Health bridges the gap between traditional healthcare and modern digital solutions.
Industry
Arts, Culture & EntertainmentWhat we did
Bag DesignGraphic DesignPlatform
The healthcare industry often struggles with impersonal branding, making patients feel disconnected from services. Many healthcare brands use rigid, clinical aesthetics that fail to create a welcoming experience. Additionally, navigating medical services can be overwhelming, with complex processes and outdated digital interfaces. This gap leaves many individuals, especially younger demographics, hesitant to engage with healthcare providers proactively.
Fyrst Health addresses this issue by fostering an inviting and friendly brand identity. The approachable logo design, with its smooth typography and heart-shaped smile icon, creates a sense of trust and care. The brand’s digital-first approach ensures intuitive access to healthcare services, reducing friction in patient interactions. By prioritizing user experience and emotional connection, Fyrst Health makes healthcare feel less intimidating and more like a supportive journey.
Fyrst Health envisions becoming a leading name in digital healthcare by making quality medical services more accessible and patient-friendly. The brand aims to redefine how people engage with healthcare, fostering long-term trust and loyalty. With a focus on innovation, technology, and compassionate care, Fyrst Health seeks to evolve into a holistic wellness platform that empowers individuals to take charge of their health effortlessly.
A soft beige background paired with a deep green tone for the text and icon. The beige evokes warmth, calmness, and approachability, creating an inviting atmosphere. The deep green symbolizes health, growth, and stability, reinforcing trust and wellness. Together, these colors create a harmonious balance, ensuring the brand feels both professional and empathetic. The minimal yet intentional color choices contribute to a clean, modern, and timeless visual identity.
