What exactly does 10Turtle do?

Three things, with a dedicated expert team for each: web design and development, branding and creative, and AI automation. You work with one accountable partner instead of stitching together separate vendors.

Do you only build new sites, or do you also redesign existing ones?

Both, equally. Roughly half of our work is rebuilding sites, brands, and workflows that companies have outgrown, and the other half is building from zero.

Who is on the team that handles my project?

A dedicated team per capability: web designers and engineers, brand designers, and AI engineers. One accountable lead owns the outcome end to end.

What is the free audit and what do I get?

A no-cost review of your website, brand, or workflow with specific, prioritised findings plus a clear plan. There is no obligation to hire us afterwards.

Where is 10Turtle based and who do you work with?

Headquartered in Surat, India, with offices across the USA, Canada, and the UAE, serving clients in 37+ countries. We work with DTC and B2B brands that care about accountability and measurable results.

Is the AI automation work tied to one vendor?

No. Anthropic is a partner, not a dependency. We design automation around your stack and goals rather than locking you into a single platform.

NFA Bridge - Unlock the Digital Frontier with Our Exclusive NFTs

Our NFT collection merges art with blockchain innovation, offering a unique digital experience for collectors and enthusiasts. Mint your way into the future with exclusive rewards and opportunities to enhance your digital presence.

Project Focus

UX Design

UI Design

Research

Websites Design

Industry

Consumer Goods & Retail

Tools we used

Project Completion

2024

001

OVERVIEW

The goal was to design a futuristic yet intuitive website that reflects the innovative nature of NFTs while remaining accessible to newcomers. The challenge involved blending technical blockchain concepts with an engaging and inviting user experience.

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Industry

Consumer Goods & Retail

What we did

User ResearchUI UX DesigningResponsive Experience

Platform

002

PROBLEM

he previous website lacked visual appeal and failed to communicate the platform's unique value. Users struggled to understand the minting process, and the overall design felt outdated and inconsistent with NFT trends.

003

SOLUTION

We developed a sleek, modern design that integrates educational content alongside interactive UI elements. Custom illustrations, vibrant colors, and simplified navigation were incorporated to create an engaging user journey. Key features such as "Claim Your NFT" and "How Minting Works" were prominently displayed to guide users effectively.

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004

CLIENT'S DESIGN VISION

The client envisioned a sleek, high-end look that conveys trust, quality, and sophistication.

The client envisioned a clean yet bold design that evokes the digital art culture. They requested a modern look with gradient backgrounds, dynamic visuals, and NFT artwork integration. Reference inspirations included futuristic design trends seen in popular NFT marketplaces.

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005

LOGO

The logo combines a minimalist diamond symbol with sleek typography to reflect the futuristic and valuable nature of NFTs. The symmetrical design symbolizes balance and security within the digital space.

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TYPOGRAPHY

007

COLOR PALETTE

The website features a soft, warm pink color scheme to align with the studio’s all-pink interior. Accents of white and subtle gold tones complement the design, enhancing the luxurious and inviting atmosphere.

008

WIREFRAME

The wireframe emphasized a structured yet interactive layout. Key content blocks such as "Claim Your NFTs," "How Minting Works," and "Discover Our Exclusive NFT Collection" were prioritized for clear navigation. Interactive card designs were included to showcase digital artwork effectively.

009

WEBSITE DESIGN

A gradient background with dynamic lighting effects for a futuristic vibe, Interactive NFT cards that highlight details on hover, A clean and intuitive navigation bar with minting and wallet connection options, Bold imagery that showcases NFT art collections prominently.

Let’s connect

hey@10turtle.com

Next Project

Rawad Dalal

UI/UX DESIGN • PORTFOLIO