The design for the SleepWell Whale presentation must combine functionality and emotional appeal. It should feature high-quality imagery, impactful infographics, and structured layouts to effectively showcase the product's features, such as smart sensors and soothing lights. The aesthetic should evoke trust and warmth, using a soothing color palette and modern typography.
PPT Design
Graphics Design
Industry
Healthcare & Wellness
Tools we used
Project Completion
2024
Key Market
Global
The SleepWell Whale presentation design highlights a modern and family-oriented approach to showcasing a baby care product. The goal is to create a clean and calming aesthetic that resonates with parents and caregivers while effectively communicating the innovative features of the product. The design is centered around building trust and warmth, ensuring clarity and engagement across retail and consumer audiences.
Industry
Healthcare & WellnessWhat we did
PPT DesignGraphics DesignPlatform
-The challenge lies in presenting a technical and functional product in a way that feels approachable, emotionally engaging, and visually appealing to a broad demographic. The design needs to strike the right balance between professional tone and family-friendly appeal while ensuring that key product features and benefits are clearly communicated.
To address this challenge, the design integrates structured sections to organize product features, testimonials, and competitive comparisons. A soothing color palette of soft blues, pastels, and neutral tones is used to evoke feelings of tranquility and comfort. High-quality product imagery, concise infographics, and impactful visuals highlight the product’s unique features, such as smart sensors, dynamic lighting, and soothing sounds. Testimonials and competitive advantages are emphasized with clear visuals to enhance credibility and consumer trust.
Our vision is to position SleepWell Whale as the go-to solution for peaceful nights and happy dreams. The brand seeks to evoke a sense of emotional security, reliability, and warmth for parents and caregivers. By combining innovative product features with a calming design, the goal is to establish a deep emotional connection and inspire confidence in the brand.
The logo of SleepWell Whale should reflect the product's core values of serenity, trust, and innovation. Using clean and modern typography, it can incorporate subtle aquatic motifs such as waves or a whale silhouette to tie into the theme of tranquility and comfort.
The color palette includes Ash grey and Reseda green tones to symbolize tranquility, paired with warm pastels such as lavender or pale yellow to evoke tenderness. Clean whites and greys serve as a professional backdrop, ensuring that the design remains crisp and elegant. Dark navy is used for text, ensuring clarity and readability across all sections.
