Wild Mountain Farm is a luxury lifestyle and real estate development nestled in the heart of the Hudson Valley. The project was envisioned as a sanctuary that harmonizes modern comforts with the tranquility of nature, providing families with a unique place to live, relax, and thrive.
UX Design
UI Design
Research
Websites Design
Industry
Real Estate, Hospitality & Lifestyle
Tools we used
Project Completion
2024
The client’s goal was to create a premium digital presence that reflected the beauty and exclusivity of Wild Mountain Farm. They needed a website that could highlight the estate’s unique features, amenities, and community-driven living. The scope included showcasing real estate offerings, curated experiences, and brand storytelling in a visually compelling and user-friendly manner.
Industry
Real Estate, Hospitality & LifestyleWhat we did
User ResearchUI UX DesigningResponsive ExperiencePlatform
-Wild Mountain Farm had a unique vision but lacked a cohesive online platform to communicate it effectively. The challenge was to design a website that would attract high-net-worth families, convey exclusivity, and inspire trust while still emphasizing connection to nature. Balancing luxury branding with approachability was a key challenge.
The solution was a modern, elegant website that blends immersive visuals with clear information architecture. A combination of storytelling, high-quality imagery, and strategic layout was used to create a luxury-first yet nature-connected identity. Interactive sections such as curated experiences, lifestyle imagery, and exclusive real estate features were incorporated to elevate the user journey and drive engagement.
The client envisioned a luxury sanctuary brand that combined minimalist elegance with organic warmth. They wanted the website to feel inviting yet aspirational—where visitors could sense both exclusivity and community. Inspirations were drawn from high-end lifestyle resorts, boutique wellness retreats, and modern real estate developments.
The logo of Wild Mountain Farm is designed with refined typography and minimal linework, symbolizing both stability and elegance. Its simplicity complements the luxury branding while also feeling connected to nature’s grounded essence.
The palette is built on earthy greens, soft neutrals, and elegant black accents. Green tones represent growth, wellness, and harmony with nature, while neutrals add warmth and calmness. Black is used sparingly to create a sense of elegance, exclusivity, and trust. The combination creates a serene yet premium aesthetic.
The initial wireframes were structured around clean, grid-based layouts with clear content blocks for storytelling. The design reasoning was to keep information accessible while allowing visuals to dominate, ensuring users could easily scan but also immerse themselves in the experience.
