What exactly does 10Turtle do?

Three things, with a dedicated expert team for each: web design and development, branding and creative, and AI automation. You work with one accountable partner instead of stitching together separate vendors.

Do you only build new sites, or do you also redesign existing ones?

Both, equally. Roughly half of our work is rebuilding sites, brands, and workflows that companies have outgrown, and the other half is building from zero.

Who is on the team that handles my project?

A dedicated team per capability: web designers and engineers, brand designers, and AI engineers. One accountable lead owns the outcome end to end.

What is the free audit and what do I get?

A no-cost review of your website, brand, or workflow with specific, prioritised findings plus a clear plan. There is no obligation to hire us afterwards.

Where is 10Turtle based and who do you work with?

Headquartered in Surat, India, with offices across the USA, Canada, and the UAE, serving clients in 37+ countries. We work with DTC and B2B brands that care about accountability and measurable results.

Is the AI automation work tied to one vendor?

No. Anthropic is a partner, not a dependency. We design automation around your stack and goals rather than locking you into a single platform.

Atelier Loulou – Slow Living in the City Heart

Atelier Loulou blends luxury with a homely atmosphere, creating a space where guests can unwind in beautifully designed interiors. The website needed to capture this warmth, showcasing the unique rooms, dining areas, and guest experiences while maintaining seamless functionality.

Project Focus

UX Design

UI Design

Research

Websites Design

Industry

Travel, Tourism & Experiences

Tools we used

Project Completion

2025

001

OVERVIEW

The project aimed to create an engaging and visually rich website that conveys Atelier Loulou’s story while simplifying the user’s journey. The goal was to ensure an immersive experience with high-quality visuals, intuitive navigation, and an efficient booking system.

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Industry

Travel, Tourism & Experiences

What we did

User ResearchUI UX Designing

Platform

002

PROBLEM

The brand needed a website that not only reflected its aesthetic but also facilitated seamless online bookings. A challenge was ensuring that the digital experience conveyed the same sense of relaxation and warmth as the physical retreat.

003

SOLUTION

A design approach centered around a soft, elegant aesthetic with a user-friendly interface. The website features high-resolution imagery, a clean layout, and intuitive sections, making it easy for visitors to explore rooms, discover features, and make reservations effortlessly.

004

CLIENT'S DESIGN VISION

How can we create a website that captures Atelier Loulou’s timeless charm while ensuring a smooth and intuitive booking experience for guests?

The client wanted a website that exudes sophistication, warmth, and exclusivity. The inspiration was drawn from luxury boutique hotels with an emphasis on soft color palettes, organic textures, and immersive photography.

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005

LOGO

The Atelier Loulou logo embraces an elegant and timeless font, reinforcing the brand’s identity as a refined yet welcoming retreat.

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006

TYPOGRAPHY

007

COLOR PALETTE

A soft, warm palette with shades of blush, cream, and deep burgundy evokes a sense of comfort and elegance, mirroring the brand’s physical space.

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008

WIREFRAME

Initial wireframes were designed to focus on storytelling, visual hierarchy, and ease of navigation, ensuring a seamless experience from discovery to booking.

009

WEBSITE DESIGN

The final design integrates immersive images, elegant typography, and a smooth navigation system, enhancing the user experience. Key features include a dedicated "Book Now" section, detailed room descriptions, and testimonials, all designed to engage and convert visitors.

Let’s connect

hey@10turtle.com

Next Project

LoCasa

UI/UX Design • Real Estate